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We are the ones We have been Waiting for,
2003 :
Pro'Locator, a GIS based planning software, integrating census, traffic and ward level IRS data.
2004 :
Pro'Visualizer, a simulation software that does reality check of the outdoor creative, without actually exposing the campaign before the launch.
2005 :
Pro'Integra, a complete ERP system that not only automates the entire process of client briefing, to planning, buying, campaign tracking but also stores massive data and provides many controls and checks.
2006 :
Launched Touchpoint, a separate division for retail design, shopper marketing, way finding sign and commercial interior designing.
2007 :
Invested in IOS (Indian Outdoor Survey). The first outdoor media planning tool in India. We were one of the two agencies that sponsored IOS.
2008 :
TGI, a world class single source marketing, communication and planning tool, became part of OAP's planning process.
2009 :
Verizy, a real-time and tamper-proof outdoor monitoring tool was integrated in our tracking mechanism. OAP was instrumental in the R&D of Verizy.
2010 :
Conducting various R&D. One of which is the most exciting of creating 3D on 2D.
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